Ad 2 Hawaiʻi, a volunteer-driven marketing agency, is currently accepting applications from Maui-based nonprofits for its 2023-2024 public service campaign. This annual pro bono marketing campaign offers a range of services to the selected organization, including a logo and website rebrand, social media strategy, video and audio production, marketing collateral, and public relations support. With the recent wildfires in West Maui, this year’s campaign will specifically focus on nonprofits that are providing relief to the island’s residents. Ad 2 Hawaiʻi has a track record of success with its nationally recognized campaigns and has previously worked with organizations such as the Hawaiʻi Wildlife Center and Hawaiʻi Farm to School Hui. If you’re a Maui-based nonprofit looking to elevate your marketing efforts, make sure to check out Ad 2 Hawaiʻi’s website for more information and to submit your application by September 8th.
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About Ad 2 Hawaiʻi
Ad 2 Hawaiʻi is a volunteer-driven marketing agency that is dedicated to making a positive impact in the community. The agency’s mission and purpose revolve around helping non-profit organizations in Hawaii by providing them with pro bono marketing campaigns. Through their work, Ad 2 Hawaiʻi aims to create meaningful connections between non-profits and their target audiences, ultimately helping these organizations further their missions and make a difference in the lives of those they serve.
Overview of the Pro Bono Marketing Campaign
Ad 2 Hawaiʻi’s pro bono marketing campaign is designed to provide a wide range of services to Maui-based non-profit organizations. This year, the campaign has a special focus on supporting organizations that are providing relief to residents affected by the wildfires in West Maui. The services provided through the campaign are aimed at helping these non-profits increase their visibility, engage with their target audience, and ultimately achieve their goals.
The pro bono marketing campaign targets the audience of Maui-based non-profit organizations. These organizations may vary in their missions and goals, but they all share a common desire to make a positive impact in their community. Ad 2 Hawaiʻi aims to assist these organizations in reaching their target audience more effectively and connecting with them on a deeper level.
The range of services provided by Ad 2 Hawaiʻi’s pro bono marketing campaign is comprehensive and tailored to the specific needs of each non-profit organization. These services include rebranding of the organization’s logo and website, creating engaging and impactful social media content and strategies, producing high-quality digital and broadcast videos, developing compelling digital and radio audio productions, creating marketing collateral that effectively communicates the non-profit’s message, securing donated media spots to increase visibility, providing public relations services, and leveraging nationally recognized campaigns to further enhance the organization’s reach and impact.
Focus on Maui-based Nonprofits
This year, Ad 2 Hawaiʻi has chosen to focus its pro bono marketing campaign on supporting Maui-based nonprofits. The recent wildfires in West Maui have had a devastating impact on the local community, and Ad 2 Hawaiʻi aims to assist the organizations that are providing much-needed relief to those affected. By focusing on Maui-based nonprofits, Ad 2 Hawaiʻi can allocate its resources more effectively and make a significant impact in the community.
Benefits of Participating
Participating in Ad 2 Hawaiʻi’s pro bono marketing campaign comes with a variety of benefits for non-profit organizations. These benefits include:
Rebranding of Logo and Website
Through the campaign, non-profit organizations have the opportunity to have their logo and website rebranded. This can help them create a more professional and visually appealing image, which can lead to increased credibility and trust among their target audience.
Social Media Content and Strategy
The campaign also offers support in creating engaging social media content and developing effective social media strategies. Non-profit organizations can benefit from a strong social media presence, as it allows them to connect with their audience, share their message, and promote their events and initiatives more effectively.
Digital and Broadcast Video Production
Ad 2 Hawaiʻi’s pro bono marketing campaign includes the production of digital and broadcast videos. These videos can help non-profit organizations tell their story in a more compelling and visually engaging way, making it easier for them to connect with their audience on an emotional level.
Digital and Radio Audio Production
In addition to video production, the campaign also offers support in the production of digital and radio audio content. This can include radio advertisements, podcasts, and other audio materials that can help non-profit organizations effectively communicate their message and engage with their audience.
Non-profit organizations participating in the campaign will have access to the expertise of Ad 2 Hawaiʻi’s team in creating marketing collateral. This can include brochures, flyers, posters, and other materials that can help the organizations effectively promote their events and initiatives.
Donated Media Spots
One of the significant benefits of participating in Ad 2 Hawaiʻi’s campaign is the opportunity to secure donated media spots. These media spots can range from radio and television advertisements to online banners and print placements. By having access to these media spots, non-profit organizations can significantly increase their visibility and reach their target audience more effectively.
Public Relations Services
Participating organizations will also receive support in public relations services. This can include press releases, media relations, and other strategies to help organizations increase their exposure and build positive relationships with the media.
Nationally Recognized Campaigns
Ad 2 Hawaiʻi has a track record of creating nationally recognized campaigns. By participating in the campaign, non-profit organizations have the opportunity to benefit from the expertise and creativity of Ad 2 Hawaiʻi’s team and leverage their proven strategies and tactics.
Previous Successes of Ad 2 Hawaiʻi
Ad 2 Hawaiʻi has achieved numerous awards and recognition for its work in creating impactful marketing campaigns for non-profit organizations. In 2019-2020, the agency was named “Division V Club of the Year” and received first place awards for various categories, including club operations, membership development communications, public service, and cornerstone initiatives and events. They also received second place recognition for programs and fundraising. The successful campaigns created by Ad 2 Hawaiʻi have benefited organizations such as the Hawaiʻi Wildlife Center and Hawaiʻi Farm to School Hui.
Non-profit organizations interested in participating in Ad 2 Hawaiʻi’s pro bono marketing campaign must complete the application process by the September 8 deadline. The application process is designed to gather necessary information about the organization and its goals to ensure a good fit with the campaign. The application requires details about the organization’s mission, target audience, current marketing efforts, and the specific areas where they would like support from Ad 2 Hawaiʻi’s team.
Deadline to Apply
The deadline to apply for Ad 2 Hawaiʻi’s pro bono marketing campaign is September 8. Non-profit organizations should ensure they submit their applications before this date to be considered for the program.
How to Apply
To apply for the pro bono marketing campaign, non-profit organizations can visit the Ad 2 Hawaiʻi website under the “Public Service” tab. There, they will find all the necessary information and application forms to complete the process.
The application process requires non-profit organizations to provide detailed information about their mission, goals, target audience, and current marketing efforts. They should also clearly outline the specific areas where they would like assistance from Ad 2 Hawaiʻi’s team. The more comprehensive the application, the better chances for organizations to convey their needs and create a good match with the campaign.
Focus on Maui-based Nonprofits
Given the recent wildfires in West Maui and the impact they have had on the local community, Ad 2 Hawaiʻi has made a conscious decision to focus this year’s pro bono marketing campaign on Maui-based non-profit organizations. The goal is to support these organizations in providing relief to the affected residents and assist them in achieving their specific objectives.
Wildfires in West Maui
The wildfires that occurred in early August in West Maui resulted in significant devastation to the area and left many residents in need of support. The focus of Ad 2 Hawaiʻi’s campaign on Maui-based non-profits aims to provide relief and assistance to those affected by the wildfires. By supporting these organizations, Ad 2 Hawaiʻi can make a meaningful impact in helping the community recover and thrive.
Relief for Maui Residents
The primary goal of Ad 2 Hawaiʻi’s focus on Maui-based non-profits is to provide relief for Maui residents. Through the pro bono marketing campaign, these organizations will receive the necessary resources and support to better serve their community. Whether it’s through raising awareness, providing essential services, or connecting residents with the help they need, the participating non-profit organizations will play a crucial role in ensuring that Maui residents receive the relief they require.
Ad 2 Hawaiʻi’s Impact
The work of Ad 2 Hawaiʻi has a significant impact on the community, both in terms of supporting non-profit organizations and promoting social causes. Through their pro bono marketing campaigns, the agency actively engages in community outreach, social activism, and support for local initiatives.
Ad 2 Hawaiʻi’s pro bono marketing campaigns foster community engagement by connecting non-profit organizations with their target audience. Through the various marketing strategies and materials developed by Ad 2 Hawaiʻi, participating organizations can effectively communicate their message, engage with their audience, and create meaningful connections within the community. This community engagement is crucial for the success of non-profits, as it helps them build support, increase visibility, and achieve their goals.
Supporting Nonprofit Organizations
Ad 2 Hawaiʻi’s primary objective is to support non-profit organizations in their mission to make a positive impact in their community. By providing pro bono marketing services, the agency equips these organizations with the necessary tools and resources to enhance their marketing efforts, expand their reach, and achieve their objectives more effectively. The support from Ad 2 Hawaiʻi can help non-profit organizations make a significant difference in the lives of the individuals they serve.
Promoting Social Causes
In addition to supporting non-profit organizations, Ad 2 Hawaiʻi actively promotes social causes. By focusing on specific initiatives and campaigns, the agency raises awareness about important social issues and encourages community involvement and advocacy. By leveraging their expertise in marketing and communication, Ad 2 Hawaiʻi effectively amplifies the voices of social causes and helps initiate positive change in the community.
Call to Action
For non-profit organizations interested in participating in Ad 2 Hawaiʻi’s pro bono marketing campaign, there are several steps they can take to get more information and apply.
Non-profit organizations can find more information about Ad 2 Hawaiʻi’s pro bono marketing campaign by visiting the organization’s website. There, they can explore the various services offered, read about previous campaigns, and get a sense of the impact Ad 2 Hawaiʻi has had on the community.
View Previous Campaigns
By viewing previous campaigns created by Ad 2 Hawaiʻi, non-profits can gain insight into the agency’s approach and the potential benefits of participating. These past campaigns can serve as inspiration and provide a better understanding of how Ad 2 Hawaiʻi can support their organization’s marketing efforts.
To participate in Ad 2 Hawaiʻi’s pro bono marketing campaign, non-profit organizations should complete the application process before the September 8 deadline. By submitting a comprehensive application, organizations can increase their chances of being selected and receiving the support they need to make a positive impact in their community.
Ad 2 Hawaiʻi’s pro bono marketing campaign provides a unique opportunity for Maui-based non-profit organizations to enhance their marketing efforts and make a significant impact in their community. Through a comprehensive range of services and support, Ad 2 Hawaiʻi aims to increase the visibility of these organizations, engage with their target audience, and ultimately help them achieve their goals. By focusing on Maui-based non-profits, Ad 2 Hawaiʻi can address the specific needs of the community and provide much-needed relief to those affected by recent wildfires. By participating in Ad 2 Hawaiʻi’s campaign, non-profit organizations have the opportunity to benefit from the expertise and creativity of the agency’s team, as well as leverage nationally recognized campaigns to further enhance their reach and impact. The deadline to apply for the campaign is September 8, and non-profit organizations are encouraged to take advantage of this valuable opportunity to make a difference in their community.